Anine Bing
On her best beauty secret:
“My only beauty tip is to SLEEP. If you go to bed before 10pm, it will show on your skin (and mood) for sure. After I got into a good sleeping routine, my energy, face, and body changed for the better.”
On her beauty routine:
“I keep it simple. I always wash my face with a cleanser from Sensai, and I love their moisturizer, too. They make my skin feel clean but hydrated. I’m also a big fan of Rodial’s products – especially the wipes.”
On her favourite Sunday morning past time:
“Spending time with the family. We often end up making an extra nice breakfast at home, or we walk up to one of our favourite breakfast spots in our neighbourhood. I often pick up fresh flowers, fruit, and veggies from the farmers market.”
“Sensai and La Prairie, those are my two favourite brands, and I love to mix them. I have a few favourites from both. I feel they really work. My skin has never looked better and I think these brands and their products have made a huge difference. It might not be the same product that works for all women – it’s about finding a brand or product that works for you and then sticking to it. Don’t change to new brands all the time, because you’ll never know if they’re actually working.”
On launching her namesake brand:
“I have always wanted to have my own line and I felt the timing was right. I could tell, from the women following me on my blog and on Instagram, that they were really curious about my style and always asked me where they could find the styles I was wearing. I also noticed that they wanted instant gratification and I decided that I wanted to challenge the fashion industry and launch a premium brand, but one that worked with the same timelines as a commercial brand and launch new styles every week.”
On her personal style:
“I love some good denim, a leather jacket, and a cool pair of boots. I’m definitely into the ‘less is more’ approach and I like to keep it simple, but still interesting.”
Anine wears, leather jacket, belt and jeans.
Pictured, black studded boots and gold boots.
On the one product she can’t live without:
“Cle De Peau concealer. It’s the best on the market and I’ve been using it for 10 years.”
“I never need more than five minutes to get ready, unless I do my hair. If I were to only use three products, I would choose tinted moisturiser, cream blush for my cheeks and lips, and a little bit of mascara.”
Anine Wears, denim jeans and vintage tee.
On her words to live by:
“You Know When You Know”.
On her hair routine:
“I keep it simple. I let it air dry and sometimes I use a curling iron here and there to add some volume. I finish with some hair spray – easy peasy!”
“I only add sunscreen when I actually lay out in the sun or spend time at the beach. In my daily life, I don’t use it. But on the other hand, I don’t really spend that much time in the sun – even though I live in sunny LA!”
“I spray some Oribe Thick Dry Finishing Spray in my hair after I’ve curled it. It just gives my hair a good texture, and makes sure it’s not too perfect.
I always apply the Wella Reflections Smoothing Oil after I wash my hair. A few pumps of this oil makes my dry ends feel full of life again.”
Pictured, red quilted Chanel handbag and green quilted Chanel handbag (vintage)
“After using Rodial’s Pore Shrink Cleansing Pads, my face feels so clean. It almost stings a little, but I like it because it feels like they’re really working. I also love the Rodial Glamoxy Snake Mask. It’s my favourite peel mask, for sure. It removes all the dirt and it feels like it makes my skin tighter.”
“To be honest, I always switch up my shampoos. The Kérastase Elixir Ultime Oléo-Complexe smells really good, but I am also a big fan of Head & Shoulders. Not because I have dandruff, but because it gives my hair a really nice texture, and I think the price point is great.”
“I love the Laura Mercier Illuminating Tinted Moisturizer because it gives the perfect glow to my skin. I’m not a fan of too much make up, and this product makes my skin look fresh.”
On her exercise routine:
“I always take the stairs up to the office on the 10th floor every day instead of taking the elevator. I believe that daily exercise is key.”
“I love Stila’s cream blush. I use it on my cheeks and lips. It’s such a good product to keep in your handbag because you can easily apply all day long when your face needs a little touch up.”
“I also love Chanel’s blushes. I have a pink shade called Rose Ecrin. I’m also obsessed with a few of their nail polishes. Rouge Noir is one I keep using, and also Lotus Rouge.”
“I love using natural products when it comes to my body. I don’t care as much with my face, since I want more active products the older I get… But organic is so great. I have a good balance.”
Anine wears leather pants and knit.
“I love the Laura Mercier Caviar Stick Eye Colour range. Gilded Gold and Copper are my favourite shades.”
On her signature scent:
“I love rose scents – I always have. There is something very romantic about the scent, but it’s also not too heavy, which I like.”
When it comes to inciting FOMO, Scandinavian beauties do it best. And Anine Bing – former model, blogger and founder of her eponymous fashion label – is a shining example of this fact. Anine has been in the game since she was 15-years-old, in various capacities, and during that time has refined her cool-girl aesthetic and solidified herself as one of our favourite creative women.
Anine Bing is one of the most visually and stylistically compelling industry figures out there, which goes some way to explain her Instagram following nearing half a million. In a world where celebrities are needlessly scathed by their fans on a regular basis, she has almost miraculously gained herself a legion of nothin’ but highly devoted, super infatuated followers. All it takes is two minutes of scrolling through her feed to find out just how worshipped she is.
When it comes to her beauty/life routine, Anine knows what’s what. The key to looking like she does, aside from being blessed with insanely fortunate genes, is to keep it low-key. As for beauty, she adheres to a few basic rules: lots of sleep and a small rotation of trusted products, and when it comes to her style, she likes to “keep it simple but still interesting” with a mix of good jeans, boots and leather jackets. We caught up with the smart gal in her beautifully curated LA home to chat about the above and more, so you can get a taste of what it’s like to live in Anine’s World.
Words, Madeleine Woon. Photography, Adam Amengual.
